30 Popular Social Media Platforms Worldwide
30 Popular Social Media Platforms Worldwide
Today, numerous social media platforms are developed and owned by various companies like Facebook and Microsoft. With specialized features and different utilities, these platforms strive to earn users’ trust and engagement. Additionally, platforms such as Instagram, YouTube, Messenger, and Facebook are widely used by marketing and communication companies for promotional purposes. Below are 30 of the most popular social media platforms globally and in Vietnam:
1. Facebook: The largest social media platform in the world. As of late 2017, it had around 2 billion users. Major marketing and media companies in Ho Chi Minh City, such as Manh Tuong Media, use Facebook for business communications nationwide.
2. Messenger: A feature within Facebook that allows real-time messaging. Given its vast user base, many marketing firms use Messenger to reach customers. Its effectiveness for businesses is well-recognized.
3. Instagram: Part of Facebook, Instagram lets users post and share images and videos. By early 2018, it had over 800 million users and is widely used by marketing companies.
4. YouTube: The leading video-sharing network that allows users to upload, watch, and share videos. Billions of videos are uploaded daily. It’s a popular platform for marketing companies in Ho Chi Minh City and across the country.
5. Pinterest: As of January 2018, Pinterest had 150 million global users. It helps users pin posts to their main website, making it a popular platform for image-based marketing.
6. Skype: A platform for text, voice, and video communication with over 800 million activated accounts.
7. Viber: Similar to Skype, with around 800 million users.
8. Line: A popular messaging app in Japan, available in multiple languages and used by 600 million people worldwide.
9. Telegram: A cloud-based messaging app with over 100 million active users monthly.
10. Vimeo: A video platform similar to YouTube but with more features. It has 70 million members and 240 million monthly visitors.
11. Twitter: A platform for posting, reading, and tweeting short messages (280 characters). It has around 320 million users.
12. LinkedIn: Owned by Microsoft, LinkedIn is used primarily by business professionals. By early 2018, it had nearly 500 million users, used for networking and recruiting.
13. TikTok: A popular social media platform for short videos, especially in Asia. With 150 million daily users, it’s widely used by young people and celebrities, though not yet a top choice for marketing in Vietnam.
14. Flickr: A site with over 10 billion photos. Popular for sharing and storing images and videos.
15. Tumblr: A blog platform with over 350 million blogs and 500 million users, accessible via both laptop and mobile devices.
16. Snapchat: Focuses on multimedia messages rather than text or posts, with about 200 million users.
17. WeChat: A versatile platform offering messaging, shopping, and more. Nearly 1 billion users, mainly in China.
18. Weibo: A Chinese social media platform with over 300 million members, functioning as a microblog.
19. Tinder: A dating app used by 50 million people worldwide.
20. WhatsApp: Acquired by Facebook in 2014, it is a cross-platform messaging app with over 1 billion users as of early 2018.
21. Google+: A Google-based platform for chatting, sharing opinions, posting images and videos, and staying in touch.
22. GoFundMe: A platform for raising funds for various causes through community contributions.
23. Quora: A Q&A platform where users can ask questions and receive help from others or read available information. Over 200 million users.
24. Photobucket: A platform with 10 billion photos uploaded by 100 million members, known for image sharing.
25. SoundCloud: A platform for music lovers to upload, share, and distribute recordings. It attracts over 150 million monthly visitors.
26. BeMyEyes: An app designed for the visually impaired, helping them find assistance for daily needs.
27. Myspace: Once a leading social network in the U.S., now with a few million users, focusing on profiles of individuals, especially musicians.
28. MeetMe: A friend-making app allowing users to connect with others on mobile devices, with over 2.5 million daily users.
29. Discord: Similar to Skype and TeamSpeak, Discord is used for voice and text communication within communities and organizations.
30. Renren: A large social network in China with over 200 million members, especially popular among students.